Web Street Golf Daily Pulse
ANY IDEA WHO SAID THIS? “Golf gives and takes. So yeah, sometimes you make those putts, sometimes you just miss them. But that's golf.”
BRAIN TEASER: What was Adam Scott’s winning score at the 2013 Masters?
A NEW LOOK: ECCO has signed four-time major champion Ernie Els to promote the brand and its products. Els will showcase the company logo on his headwear and compete in its hybrid golf shoes featuring the award-winning E-DTS outsole. As part of this multi-year agreement, he will be featured in global marketing and advertising initiatives supporting the ECCO Golf Collection, and appear at company functions.
“ECCO has clearly struck on the winning formula,” said Els. “They make shoes that look great, are incredibly comfortable, can be worn almost anywhere and offer the kind of stability a guy like me really needs on the course.”
“Ernie’s style, iconic swing and incredibly gracious personality make him one of the game’s truly unique figures,” said Jesper Thuen, Global Sponsorship, PR & Event Manager – ECCO Golf. “He’s been a big fan and supporter of ECCO since the dawn of the hybrid golf shoe revolution, and will now be a very high-profile ambassador for years to come.”
AND THE OSCAR GOES TO! Its quickly becoming that time of year again when awards begin to surface. For the second year in a row, the BMW Championship was named the PGA TOUR’s Tournament of the Year. The award was one of two earned by the 2013 BMW Championship, which also won the “Best On-Site Staging” award for this year’s tournament at Conway Farms Golf Club in Lake Forest, Ill.
Benchmarks achieved by the BMW Championship in 2013 – in the areas of revenue growth, charity integration, attendance, corporate sponsor satisfaction, host club and community support, title sponsor integration, player satisfaction and fan enjoyment – were all said to be significant factors in the event being named Tournament of the Year, TOUR officials said.
“On behalf of the PGA TOUR, I am pleased to congratulate the BMW Championship for being named the best among its peers on TOUR,” said PGA TOUR Executive Vice President and Chief of Operations Andy Pazder. “The tournament committee should be proud of the special recognition the event has earned for its efforts.”
A NEW RIDE? For those that prefer to walk, this will help to lighten the load. Sun Mountain’s 2014 Speed Cart V1 Sport combines the most popular features of past Speed Cart models with new colors and graphics plus it folds and unfolds easier than ever, has an improved brake system, and mag wheels. The Speed Cart V1 Sport is in stores now with a suggested retail price of $199.
IDEAS WELCOME! Anyone interested in getting into the golf business might have an opening to show off their talent as Wilson Staff is taking social media looking for some help. Between now and February, users can visit a contest site to manipulate the colors of a blank neXus golf bag. Submitted designs will be reviewed by a Wilson Staff panel of judges and three bags will be selected as finalists based on current fashion trends, global marketability, appeal to both the male and female consumer as well as color compatibility. They will then be released and voted on by the public via various social media platforms. The winning designer will receive his or her neXus golf bag, and that design will be used to inspire the 2015 in-line neXus golf bag.
“This contest allows us to launch a product that consumers truly want; designed for them, by them,” said Global Director of Marketing, Doug Thiel. “It also helps us build a stronger bond with our followers on social media. Consider it an innovative way to conduct marketing research!”
$IGN OF THE TIME$: Golf-equipment retailer Edwin Watts is on its way out of Charleston after nearly 30 years in the local market. The store has been in the Lowcountry since 1985. "Not a lot of places can make it in retail for 29 years," Hinkle said. "We're happy we could contribute to the Charleston golf market, and we hung on as long we could. We had a good run." READ MORE>>>
POINT OF NO RETURN? Hamish Grey, the Scottish Golf Union’s chief executive, has predicted more club closures in the home of golf. The Kiwi, who has seen waiting lists almost disappear from the Scottish scene during his 15 years in the post, also claimed some clubs could “still do better” in terms of providing a more welcoming environment for prospective new members. “The problem is deeper than just the recession. The real issue is that consumer behavior is changing and that’s not unique to golf, it’s happening to gym memberships, to political parties. People are engaging in different ways. There is more choice than ever, not just what you do but how you do it. For golf, the good news is that there is no less people playing. It’s still the same, half a percent here and there. But how they are playing is different – i.e. nomadically.” READ MORE>>>
DO OVER! Rory's McIlroy's year began with a coronation. He was the star attraction at what felt like a rock concert, with music blaring and lasers flashing in a room at Abu Dhabi to celebrate the No. 1 player in golf joining Nike's stable. It ended Sunday with a bogey on the ninth hole at Sherwood with hardly anyone watching. An offseason never looked more appealing to him. READ MORE>>>
PLAY FORE PAY! Australian Brady Watt, a former world No.1 amateur, is turning professional at this week's Thailand Golf Championship. The move comes just over a week after 23-year-old Watt took out the title as the highest-placed amateur at the Australian Open when he finished tied 14th at Royal Sydney. READ MORE>>>
GOLF NOT SO IMPORTANT: Boo Weekley has withdrawn from the Franklin Templeton Shootout because of two family deaths. READ MORE>>>
ANSWERS: “Golf gives and takes. So yeah, sometimes you make those putts, sometimes you just miss them. But that's golf.”--The quote could be attributed to nearly everyone at one time or another on the PGA TOUR. Most recently, it would be easy to conclude it was the world’s #1 player after his par putt lipped out in a playoff. However, it was Angel Cabrera who made these comments after he lost in a playoff to Adam Scott at this year’s Masters.
Adam Scott defeated Angel Cabrera with a birdie-3 on the second playoff hole (No. 10). Scott made a 12-foot birdie put on No. 10 after watching Angel Cabrera just miss his birdie putt. Both players finished the regulation tournament at 9-under par.
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