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Web Street Golf Daily Pulse

VOLUME 1, NUMBER 236

Tuesday, December 7, 2010

ANY IDEA WHO SAID THIS? “2010 has been the stuff of dreams. It's been that kind of year. Not quite sure why.”

ON THIS DAY: In 1969, Arnold Palmer won the Danny Thomas Diplomat Classic in Hollywood, FL.

THREE AMIGOS: TaylorMade Golf is going with a new look as the company announced it has re-imagined and in its opinion, redefined the forged iron with the introduction of three new models: TPMB (Tour Preferred Muscleback), TPMC (Tour Preferred Muscle Cavity) and TPCB (Tour Preferred Cavityback). "Forged irons are typically devoid of performance technologies," said Bret Wahl, senior director of iron, wedge and putter development. "Their compact and solid construction, with thin sole, thin topline, high CG location and little to no offset, forces a very specific type of impact parameters to hit a good shot, with virtually no margin for error. The reward for that sacrifice is unparalleled feel and workability. We took a long, close look into the makeup of forged irons to determine if we could advance the performance with the use of technology, and we found that we could."

The Tour Preferred MB is a muscleback blade expressly designed for the purist in mind, the company said. "This is the iron that many of our Tour Staff pros been waiting for," said Keith Sbarbaro, TaylorMade's vice president of tour operations. "The lines are clear and clean from every angle, and the pure feel of the ball on the forged face at impact is as good as it gets."

The TPMB incorporates TaylorMade's precision-weighting port in the back of the clubhead. In the past, clubmakers have installed cartridges of varying weight in the hosel to assure that each iron in the set is of uniform swingweight, TaylorMade said. However this can affects the location of the Center of Gravity in terms of its position between the toe and heel, according to the company. The TPMB's precision-weighting port, TaylorMade said, guarantees precise swingweights while ensuring optimal and consistent CG location in every clubhead. "The precision-weighting port proves that it is, in fact, possible to innovate and improve the performance of a true, forged blade," said Brian Bazzel, manager of iron and wedge creation.

The TPMC irons incorporate a compact, shallow cavity for feel and workability. "We worked obsessively with our Tour Staff to shape the TPMC irons into something that looks perfect to the better player's eye, while at the same time incorporating feel, workability and stability," said Bazzel.

The Tour Preferred CB is a multi-material forged cavityback. It features a two-piece head that melds a forged face with a cast body that incorporates an undercut cavity to deliver the feel of a forged iron and the forgiveness of a deep cavityback the company said. "Uniting a forged face with a cast cavity allows us to deliver the best of both worlds: the soft feel of a forging with the stability and forgiveness of a deep undercut cavity," said Wahl. The TPCB irons are the only model of the three being offered in both steel and graphite shafts. The steel is a new, 110-gram, mid-flight True Temper Dynamic Golf XP, which is said to be lighter and promotes higher flight compared to the standard Dynamic Gold steel shaft. The graphite shaft options, developed by Fujikura, are offered in 90-gram stiff flex and 80-gram regular flex. The TPMB standard shaft was chosen with input from TaylorMade Tour Staff professionals, the company said and include True Temper Dynamic Gold shaft. The TPMC is also equipped with True Temper Dynamic Gold shafts.

The standard TP set includes eight irons—custom sets will allow combination of any eight irons offered in each models—at a street price of $899. The street price for the TPCB irons with graphite shaft is $1099. The TPMB, TPMC and TPCB irons become available at retail starting in March 2011.

NO: Yes! Golf has filed for Chapter 7 bankruptcy liquidation. According to the court documents, the company has in excess of 200 unsecured creditors, including five touring professionals and owes nearly to $2 million that it is unable to pay.

GOTCHA: The U.S. Golf Manufacturers Anti-Counterfeiting Working Group (the "Anti-Counterfeiting Group") reports that the U.S. Department of Justice, the U.S. Department of Homeland Security's Immigration and Customs Enforcement (ICE) and the National Intellectual Property Rights Coordination Center (IPR Center) have obtained court orders seizing the domain names of five websites that are accused of selling counterfeit golf equipment and violating U.S. copyright law. The seizure of these sites was part of a wide crackdown by government officials against illegal trafficking in many different types of counterfeit goods. The enforcement action was referred to as “Operation In Our Sites” and announced by federal officials on “Cyber Monday,” November 29th.

The websites that the federal authorities seized for selling counterfeit golf products are:

www.sunogolf.com

www.skyergolf.com

www.golfstaring.com

www.golfwholesale18.com

www.mygolfwholesale.com

Following the issuance of the court orders, each website now displays a notice on its home page stating that "[w]illful copyright infringement is a federal crime that carries penalties for first time offenders of up to five years in federal prison, a $250,000 fine, forfeiture and restitution. Intentionally and knowingly trafficking in counterfeit goods is a federal crime that carries penalties for first time offenders of up to ten years in federal prison, a $2,000,000 fine, forfeiture and restitution."

According to the Anti-Counterfeiting Group, “the enforcement action taken against these websites sends a strong message that counterfeiting is a serious crime with real consequences. It also protects consumers who are defrauded by counterfeiters, as well as U.S. companies who invest substantial resources in developing high quality products.” The Anti-Counterfeiting Group intends to continue to pursue legal action against these and others involved in manufacturing or selling counterfeit golf products and warns consumers who are shopping on-line during the holiday season that there are many other websites that sell counterfeit golf products. These sites frequently ship directly from China at prices that may look “too good to be true.”

A NUMBER OF FIRSTS: Maria Hjorth became the first LPGA Tour player to win with Titleist’s New Pro V1x prototype golf ball. She closed with a final-round 72 at the season-ending LPGA Tour Championship for her first victory since 2007. The win was the fourth of Hjorth's career. On the Japan Tour, Hiroyuki Fujita won using Titleist’s New Pro V1 prototype golf ball to win the season-ending JT Cup 2010. Fujita is the first player on the worldwide professional tours to win with the New Pro V1 golf ball.  Michio Matsumura won the previous week playing the New Pro V1x on the Japan Golf Tour.  The victory was Fujita's second this season (Tsuruya Open) and the 10th of his career.

Remaining on the theme of firsts, Geoff Ogilvy claimed his first Australian Open title with a four-shot victory. He didn’t use either of the new prototype balls from Titleist; instead he relied on the current Pro V1 model. But he did go with Titleist’s recently introduced 910D3 driver (8.5, SureFit setting A-3) and its 910F fairway metal (15.0), which is slated to begin shipping to retail sometime early in 2011.

MONEY MAKES THE WORLD GO AROUND: Newly-minted PGA Tour Player of the Year Jim Furyk picked a good time to have a good year. In sports business parlance, it was his “contract year,” and now Furyk is set to reap the rewards. His agent, Andrew Whitlieb, confirmed to Golfweek that Furyk would sign a deal to endorse equipment with TaylorMade next season. READ MORE>>>

ALL YOU NEED IS LOVE: There are reports that Davis Love III will be starting 2011 with something other than Titleist in his bag. READ MORE>>>

WEB GEMS:

WHO COULD IT BE? It was a big year for European golfers and deciding who was the best of the best turned out to be an impossible task. Lee Westwood ended the year the #1 player in the world. Graeme McDowell won the US Open at Pebble Beach. Louis Oosthuizen became Open champion at St Andrews and Martin Kaymer won the PGA Championship at Whistling Straits. It was the first major championship for each player. Meanwhile, Ian Poulter, Ernie Els and Francesco Molinari all won World Golf Championship events. The 2010 European Tour Golfer of the Year title has been awarded jointly for the first time. READ MORE>>>

LOOKING FOR MORE: One was good, but two would be great. "Two at the end of the year would be great," Ogilvy said yesterday. "I mean to be fair I was playing really well the last three or four tournaments in the US. I found some form and . . . I think I was pretty happy where my game was at, but to win the last two of the year would be great. So I'll be trying." READ MORE>>>

LAST BUT NOT LEAST: If you like what you have seen with the Daily Pulse, help spread the word. Pass along your copy. Its free and all anyone needs to do is send an email to This e-mail address is being protected from spambots. You need JavaScript enabled to view it asking to be put on the distribution list. It is a complete opt in or out system.

BEFORE WE GO: If you feel like you may have missed something from a back issue feel free to check out the archive section of the Daily Pulse, which includes an easy to use word search!

ANSWER: Graeme McDowell

THE INFORMATION CONTAINED IS BELIEVED TO BE RELIABLE, BUT IT IS NOT GUARANTEED. THE OPINION EXPRESSED IS THAT OF TERRY O AND SHOULD NOT BE CONSIDERED A SOLICITATION TO BUY OR SELL SECURITIES IN ANY OF THE COMPANIES DISCUSSED WITHIN THIS NEWSLETTER. CONTENTS OF THIS NEWSLETTER MAY NOT BE REPRINTED OR REBROADCAST WITHOUT THE EXPRESSED WRITTEN CONSENT OF TMAC GOLF

 

Last Updated (Tuesday, 07 December 2010 12:50)

 


Web Street Golf Daily Pulse

VOLUME 1, NUMBER 235

Monday, December 6, 2010

ANY IDEA WHO SAID THIS? “Please! Is this yet another case of protectionism by the PGA Tour or are they so desperate to win something! Wouldn't have something to do with Rory not joining the tour next year?”

ON THIS DAY: In 1987, Steve Jones and Jane Crafter combined to win the JC Penney Classic.

BETTER LATE THAN NEVER: According to Golf Datatech, rounds played in the U.S. were up 19.4% in October 2010 versus 2009. Public access play was up 19.9% for the month and private course activity was higher by 17.8%. By region, play climbed 86.3% in West North Central, 36.8% in East North Central, 27.9% in South Central, 17.2% in Mountain, 10.3% in New England, 9.4% in Mid Atlantic, and 6.3% in South Atlantic. The only declining region was the Pacific, down 2.0%. Despite the impressive performance in October, rounds played year-to-date in 2010 remain off 2009’s pace by 1.8%.

KEEP THE FAITH: It appears the golf business model isn’t losing faith with some around the world. The Dubai-based luxury hotel company and member of Dubai Holding, Jumeirah Group has signed a new contract with golf in DUBAi, the promoters and organizers of the two golf events, to be the official caterer and hospitality partner for the next four years. "We believe that golf in DUBAi plays an important role in the development and promotion of the game in our city. We have, and we will continue to support their excellent efforts. We are proud to be associated with them, and the quality of professional golfers and spectator experience that they bring to Dubai," said Thatcher Brown, Vice President of Brand Strategy & Management, Jumeirah Group.

TRY AND TOP THAT: According to CNBC’s Darren Rovell, the final round overnight ratings for Chevron World Challenge were highest in 8 years and up 170% from last 2009. Another data point that supports the thinking why the Tiger Woods is good for the PGA Tour’s business.

HERE’S JOHNNY: This is a new twist by the USGA. Johnny Miller, a two-time USGA champion, will serve as the honorary chairman of the 2012 U.S. Amateur Public Links Championship, which will be conducted July 9-14 at Soldier Hollow Golf Course at Wasatch Mountain State Park in Midway, Utah. 
“ The bottom line is that Utah knows golf,” Miller said. “I live about two miles away from Soldier Hollow and I wake up looking at the place. I practice there once in a while, too. There is nothing like the way people from Utah host an event. I am really looking forward to being involved and enjoying the championship at Soldier Hollow.” No word whether Johnny will begin the competition with a ceremonial tee shot...

WEB GEMS:

SOONER THAN WE THINK? "He used to appear invincible," McDowell said after his victory. "Of course he has made himself appear more human in the last 12 months, but there's something a bit special about his golf game and I fully expect that mystique to return as the golf clubs start doing the talking again." READ MORE>>>

EXCEPTION TO THE RULE? Alexis Thompson has petitioned the LPGA for additional starts in 2011, Golfweek has learned. Thompson, 15, is limited to six LPGA starts per year under current rules because she is not an LPGA member. The LPGA requires members to be at least 18 years old. Thompson is asking to be allowed to accept sponsor exemptions into 12 events in 2011, her agent, Bobby Kreusler, told Golfweek. “We’re not looking for a full card,” Kreusler said. “We’re not looking for full privileges. READ MORE>>>

NO WORRIES MATE: Greg Norman has hailed Australian golf healthy as ever. READ MORE>>>

BAD TO GOOD: Geoff Ogilvy turned a rough year into something special. "I didn't enjoy golf that much this year because of how I was playing," Ogilvy said. READ MORE>>>

LAST BUT NOT LEAST: If you like what you have seen with the Daily Pulse, help spread the word. Pass along your copy. Its free and all anyone needs to do is send an email to This e-mail address is being protected from spambots. You need JavaScript enabled to view it asking to be put on the distribution list. It is a complete opt in or out system.

BEFORE WE GO: If you feel like you may have missed something from a back issue feel free to check out the archive section of the Daily Pulse, which includes an easy to use word search!

ANSWER: The world’s #1 player, Lee Westwood on Twitter sharing his feelings about Rickie Fowler being named rookie of the year.

THE INFORMATION CONTAINED IS BELIEVED TO BE RELIABLE, BUT IT IS NOT GUARANTEED. THE OPINION EXPRESSED IS THAT OF TERRY O AND SHOULD NOT BE CONSIDERED A SOLICITATION TO BUY OR SELL SECURITIES IN ANY OF THE COMPANIES DISCUSSED WITHIN THIS NEWSLETTER. CONTENTS OF THIS NEWSLETTER MAY NOT BE REPRINTED OR REBROADCAST WITHOUT THE EXPRESSED WRITTEN CONSENT OF TMAC GOLF

 

Last Updated (Monday, 06 December 2010 12:02)

 


Web Street Golf Daily Pulse

VOLUME 1, NUMBER 234

Friday, December 3, 2010

ANY IDEA WHO SAID THIS? “There's been too big a deal made of it. The PGA TOUR won't miss me because, I mean, no one player is bigger than the TOUR. I don't feel it is, anyway.”

ON THIS DAY: In 1972, Jack Nicklaus won the Walt Disney World Open for the second consecutive year. He won by a tournament record nine strokes.

TIGER BECOMES A BUSINESS CASE STUDY: Carnegie Mellon University's Tepper School of Business has examined the relationship between Tiger Woods and Nike Golf as a case study to determine what effects, if any, were felt in the market by the revelations of his personal life. The research was conducted at the Tepper School of Business by Kannan Srinivasan, Rohet Tolani Distinguished Professor in International Business and H.J. Heinz II Professor of Management, Marketing and Information Systems; Timothy Derdenger, assistant professor of economics and strategy; and doctoral candidate Kevin YC Chung. Golf Datatech LLC, a leading provider of retail marketing information for the golfing industry, extended a rich data set for analysis.

"The industry-wide data that was made available and the unique circumstances involving a high-profile celebrity made this an excellent opportunity for us to study the real-economic impact of celebrity endorsement by focusing on a single product," said Derdenger. "The retail data shows clear movement in sales and brand market share at particular time points that coincide with Woods' endorsement of Nike products and during the period of negative publicity associated with his personal scandal, which began last year."

In golf ball terms, the endorsement of Nike products by Tiger Woods, which began in 2000, resulted in the acquisition of approximately 4.5 million customers and $60 million dollars in profit (in 1997 dollars) for the last 10 years, according to the research. In the six months following Woods' highly publicized personal scandal, Nike lost approximately 105,000 customers, according to the findings. However, these losses were not gained by other brands as the negative publicity resulted in a net loss to the golfing industry, overall, of $7.5 million in profit.

"Although several major sponsors cut ties with Tiger Woods -- Nike did not," said Derdenger. "So we examined the net effect on Nike's sales and market share. What we found is that by maintaining their relationship with Tiger Woods, Nike's overall profit in golf ball sales was $1.6 million greater than it would have been without him."

The thesis further projects that Woods influence extended beyond simply Nike, yet Nike was somewhat protected since it has a long standing relationship with him in place well before the revelations of his private life came to the surface.

"From the findings of this study, which involve one specific product, we conjecture that similar market impacts have been realized across a full line of golfing equipment, which Tiger Woods was paid $180 million for 10 years (in 1997 dollars) to endorse. Having found that $60 million was recovered in the golf ball sector alone, we project that this would intensify the overall profits and losses across the golfing industry," added Chung.  "Although we have found Woods' continued endorsement to be profitable for Nike, this may not translate into similar results with non-golf related consumer goods -- where the celebrity is not inherently part of the enthusiasts community or where his financial success is not directly tied to the use of the endorsed product," said Chung.

The study, "Economic Value of Celebrity Endorsement: Tiger Woods' Impact on Sales of Nike Golf Balls," was completed in November 2010 and is awaiting publishing.

WAIT UNTIL NEXT YEAR: Is there an off-season for golf? Its getting harder and harder to identify as professionals play 12-months out of the year and or for that matter new product introductions are immune to the calendar or seasons. Adams Golf (ADGF: NasdaqCM) is the latest to announce what it has coming early next year. The Speedline F11 drivers and fairway woods story centers on the Velocity Slot Technology (three visible channels precisely located on the sole and crown to keep the airflow attached to the club head longer). According to Adams Golf, it creates 35 percent less drag and increases club head speed, which represents over six more yards of carry distance in the F11 driver.

“As the leader in aerodynamic technology in driver design, we are pleased to offer golfers of all abilities a club that delivers more distance yet remains extremely easy-to-hit,” said Chip Brewer, President and CEO of Adams Golf.  “The addition of the Velocity Slot Technology to Speedline F11 has definitely created the fastest, longest and most forgiving driver on the market today.”

The Speedline F11 Fairway Woods will be offered in both stainless steel and titanium models. It features a deep, visible channel on both the crown and sole that acts as a leaf spring, according to Adams, to increase deflection and reduce stress on the face for stability at impact. According to Adams Golf research, the F11 fairway woods have 21 percent improvement in forgiveness across the entire face, better ball speeds and up to 12 yards of increased distance. Adams Golf staff members, including Tom Watson and Ryan Moore, who immediately placed the club in their bags.

“Historically, fairway woods had relatively low COR (coefficient of restitution) values due to the fact that their head and face sizes had to remain smaller for playability purposes,” stated Scott Burnett, Director of Advance Product Development for Adams Golf.  “By applying Velocity Slot Technology to our Speedline F11 fairway woods, we’ve been able to expand the COR across the entire face without adversely impacting size or durability, thereby setting a new standard for performance and forgiveness in the category. This improvement is directly proportional to the impressive COR improvements that occurred in drivers in the mid-2000s as their head size increased.”

The entire lineup of Speedline F11 products will ship to golf shops beginning February 1, 2011.  The men’s versions of the driver and the fairway wood will debut with a choice of high-performance shafts: the high- launch Aldila Voodoo VS or the mid-launch Matrix Ozik XCON.  The women’s versions are standard with lightweight Graffaloy graphite shafts. The suggested retail price (SRP) for the Speedline F11 drivers is $399.99.  The SRP for the Speedline F11 fairway wood is $299.99 for the stainless steel model and $399.99 for the titanium model.

HOW DOES NEXT YEAR LOOK: The PGA TOUR has released its schedule for the 2011 season, which includes 41 tournaments through the PGA TOUR Playoffs for the FedExCup, four Fall Series tournaments and a four-event swing through Asia and Australia to conclude the season. Among the notable scheduling changes from 2010 is an open week between the second and third Playoff events – the Deutsche Bank Championship and BMW Championship – and the Viking Classic’s move from the Fall Series to the PGA TOUR Regular Season, playing opposite the British Open (July 14-17). The Reno-Tahoe Open, which had been held the same week as the British Open, moves to the same week as the World Golf Championships-Bridgestone Invitational (Aug. 4-7).

“The 2011 schedule reflects the overall strength and stability of the PGA TOUR,” said PGA TOUR Commissioner Tim Finchem. “We continue to work on tournament sponsorship commitments and are pleased to welcome new sponsors in Hyundai (Tournament of Champions, Kapalua), Nationwide (the Memorial Tournament’s presenting sponsor) and Cadillac (World Golf Championships at Doral).

“In addition, we are delighted to announce that FedEx will be the title sponsor of the FedEx St. Jude Classic in 2011,” Finchem added. “We continue to focus on a multi-year commitment to assure the tournament’s future success in Memphis.”

A format change for the World Golf Championships-Accenture Match Play Championship will be implemented in 2011. The quarterfinals shift from Saturday morning to the afternoon and the semifinals move from Saturday afternoon to Sunday morning, with 18-hole championship and consolation matches being held Sunday afternoon. “We believe this will enhance the viewing experience for the fans on site as well as our NBC television audience,” Finchem said. To access the 2011 schedule CLICK HERE

NO NEED FORE A CHANGE: Bubba Watson is following the same plan as Louis Oosthuizen. He’s sticking with PING after his most successful year ever. “Everything came together this year,” said Watson. “I won my first Tour event, was close to winning a major, and played in the Ryder Cup, so it feels great. The people over at PING deserve a lot of credit. I’ve always played PING clubs because they feel right and I know they’ll perform, so I can play any shot I want. Their technology is amazing.” As a result, he signed a multi-year agreement to continue playing PING golf equipment.

“Bubba’s game is a lot of fun to watch,” said John A. Solheim, PING Chairman & CEO. “It was exciting to see him win for the first time and then carry that momentum through the rest of the year into the Ryder Cup. With his strong performances all season, especially at the PGA Championship, the golf world was reminded what a tremendous all-around player he is. We’re happy to continue a relationship we’ve had for many years.”

SISTER, SISTER: aboutGolf announced a new distribution partnership with Golf Master, Ltd in Russia. Sisters and professional golfers, Anastasia and Maria Kostina, discovered that the aboutGolf simulator is an invaluable tool for working on their own golf games and, as a result, wanted to bring the same opportunity for improvement to their fellow Russian golfers through their business venture, Golf Master, Ltd and a partnership with aboutGolf. READ MORE>>>

CHIP SHOT: Miura Golf’s featured dealer is Chip Usher out of Savannah, Ga. READ MORE>>>

WEB GEMS:

A LITTLE BIRDIE IS HELPING TO SHOW THESE GUYS HAVE PERSONALITY: One of the knocks on golf is that players often appear robotic. Player personalities rarely are on display, which has been a consistent theme regardless of the era in question. At best players have expressed themselves through clothing. Whether it was the late Payne Stewart or John Daly’s Loudmouth look that suggests more often than not he dressed in the dark, individualism hasn’t been considered an asset amongst the show ponies on Tour. But with modern technology, that is changing. The advent of Twitter might not seem like a big deal but in the 140-character outpourings of the game's biggest names it is possible to detect a revolution. READ MORE>>>

OUT OF THE WOODS: The former world No.1 has endured a tough 2010, however he put everything behind him to lead outright for the first time in over a year. Woods showed signs he is back to his best. READ MORE>>>

ITS STILL WIDE OPEN: Geoff Ogilvy seized the halfway lead at the Australian Open with a second round of 65. There were, however, contrasting fortunes for opposing Presidents Cup captains, Greg Norman and Fred Couples. READ MORE>>>

LAST BUT NOT LEAST: If you like what you have seen with the Daily Pulse, help spread the word. Pass along your copy. Its free and all anyone needs to do is send an email to This e-mail address is being protected from spambots. You need JavaScript enabled to view it asking to be put on the distribution list. It is a complete opt in or out system.

BEFORE WE GO: If you feel like you may have missed something from a back issue feel free to check out the archive section of the Daily Pulse, which includes an easy to use word search!

ANSWER: Rory McIlroy

THE INFORMATION CONTAINED IS BELIEVED TO BE RELIABLE, BUT IT IS NOT GUARANTEED. THE OPINION EXPRESSED IS THAT OF TERRY O AND SHOULD NOT BE CONSIDERED A SOLICITATION TO BUY OR SELL SECURITIES IN ANY OF THE COMPANIES DISCUSSED WITHIN THIS NEWSLETTER. CONTENTS OF THIS NEWSLETTER MAY NOT BE REPRINTED OR REBROADCAST WITHOUT THE EXPRESSED WRITTEN CONSENT OF TMAC GOLF

 

Last Updated (Friday, 03 December 2010 05:58)

 
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